Your organization is looking for content ideas to engage your subscribers. You’re also looking for ways to encourage them to take an action.
How about if you could do both in one email?!
A few weeks ago we featured an email which included a quiz. The idea was good but the execution wasn’t great.
In this week’s episode of The Weekly SEND- where we show you how to boost your nonprofit email fundraising and marketing- Ephraim reviews a great quiz from the Smithsonian. Not only does the email use great tactics to get you to take the quiz but the quiz itself is fun, educational AND is used as a way to get people to take action (sign up for their enews and/or donate).
BONUS: Ephraim answers the question of whether you should or should not include emojis in your subject line.
Want to raise more money using email? Check out my email services to help your nonprofit grow and thrive.
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