The Podcast for Nonprofit Pros like YOU!

Nonprofit life isn’t just about fundraising. It’s about storytelling and data and email marketing and website content and demonstrating gratitude and advocacy and graphic design and copywriting and management and grant writing and… 

Let’s start again: Nonprofit life encompasses a wide range of topics. Sometimes, you don’t have time to keep on top of all of it. The Your Weekly Dose of Nonprofit Podcast is here to help! Each week we’ll feature a sector professional with an expertise in a specific field related to nonprofit life. In 15 minutes you’ll have actionable items you can implement right away at your organization.

This podcast will deliver information that is relevant to any nonprofit role you fill. You’ll meet nonprofit experts who are more than happy to share their smarts with you. They’ll utilize their years of experience in the field to help you improve your work. 

Our goal is to help you broaden your horizons. Personal growth and professional development are not only important for you but they’re critical to the survival of your organization.

Listen, watch or read each episode.

Learn, implement and grow.

Fundraising strategy with Barbara O'Reilly

Episode aired June 24, 2020: Fundraising Strategy

Barbara O’Reilly has over 25 years experience building fundraising strategies for organizations. That strategy has to focus on the resources, skills and tactics needed to build more effective donor relationships and catapult revenue. In this episode, Barbara discusses 

  • what a fundraising strategy has to include
  • the importance of conducting a campaign feasibility study
  • the need to always be planning and growing and
  • what has changed and what has stayed the same in fundraising over the last 25 years.

Click here to listen, watch or read this podcast episode.

Fundraising copywriting expert Julie Cooper discusses how to write for your donors

Episode aired June 17, 2020: Storytelling in Grant Writing

Diane H. Leonard and her team have secured over $65 million in grant funding. She knows how critical storytelling is to a proposal receiving funding. In this episode, Diane discusses 

  • how critical building a relationship with a grant maker is (hint: You want them advocating for you)
  • the importance of having a storytelling bank
  • how a grant proposal budget can also tell a story and
  • why you never want to force a grant maker to do algebra. 

Click here to listen, watch or read this podcast episode.

Fundraising copywriting expert Julie Cooper discusses how to write for your donors

Episode aired June 10, 2020: Writing For Donors

Julie Cooper is an expert fundraising copywriter. She understands that for your donor material to be successful, it has to be written with the donor- and only the donor- in mind. In this episode, Julie discusses 

  • moving donors from ordinary person to hero
  • 3 things every piece of donor material MUST include
  • the importance of an email welcome series for new subscribers
  • why writing is a conversation with the donor and
  • embracing the concept that fundraising is meant for you to grow, not to preserve what you have.

Click here to listen, watch or read this podcast episode.

Jim Martin discusses small shop fundraising

Episode aired June 3, 2020: Small Shop Fundraising

Jim Martin is a passionate fundraising pro who has spent most of his career working in small shops. He knows what it takes to get the job done. In this episode, Jim discusses 

  • the ability to change lives
  • the flexibility of being in a small shop
  • what MUST be done before making an ask of an individual donor
  • direct mail vs. face-to-face: What’s harder?
  • getting stuck in the snow is why he loves Canada so much

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Episode aired May 27, 2020: Building Lasting Relationships

Mary Cahalane has over 30 years experience with hands-on fundraising. She knows what’s needed to strengthen trust and relationships with donors. In this episode, Mary discusses 

  • why retention in the NPO sector remains alarmingly low
  • why gratitude, reporting back to donors and soliciting feedback are key to building relationships with donors
  • the importance of building relationships with foundation partners
  • direct mail and why “trying to appear official” is the wrong way to go.

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Episode aired May 20, 2020: Nonprofit Storytelling

Miriam Brosseau is a talented and expert storyteller. Whether via video, direct mail or email, Miriam knows how a nonprofit can show their footprint and demonstrate real change. In this episode, Miriam discusses 

  • the role stories play in fundraising success
  • her M-A-K-E-R method for telling impactful stories
  • direct mail vs. video
  • taking a peek into smaller stories and
  • her roller rink fantasy!

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Episode aired May 13, 2020: Cause Marketing

Joe Waters is THE cause marketing expert. He’s the author of 2 books on the subject and writes the leading newsletter on the topic. In this episode, Joe discusses 

  • why cause marketing is a “win win, work work” proposition
  • what 3 things your nonprofit has to have ready in advance before approaching a corporation about a partnership
  • where the corporate money is
  • why corporate partnerships fail and
  • his love of gardening.

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Episode aired May 6, 2020: Being Your Own Boss

Leah Esutace has extensive experience as both a nonprofit employee and a consultant. As an owner of an agency, she knows the positives and negatives of working for others vs. being your own boss. In this episode, Leah discusses 

  • the importance of building your own brand and leading with authenticity
  • why joining an existing agency is a good idea before going out on your own
  • how vital it is to take care of yourself and
  • her obsession with canoes!

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Episode aired April 30, 2020: Gratitude Attitude

Beth Ann Locke knows that having a gratitude attitude is critical to the success of every nonprofit. Over the last 25 years she has been a donor champion and raised millions of dollars for small and large shops in North America. 

In this episode, Beth Ann will tell you

  • why it’s important to remove the transaction from a donation
  • how to improve your thank you letters to donors
  • why handwritten notes and cards are so important and
  • why fundraisers need to possess grit, grace and gratitude.

Click here to listen, watch or read this podcast.