Why people stop giving

Why people stop giving

IMPACTS Research by Societ analyzed the giving of 98,000 donors who donated between $250-$2,500 but hadn’t given to that organization in two years. The question: Why did you stop giving? The data:   I’m gonna share tips and advice for how to deal with each issue....
Collecting Email Addresses

Collecting Email Addresses

In a fundraising chat someone asked for suggestions and advice about hosting a meeting for potential donors. A number of people commented: “Make sure to collect everyone’s email address.” This sounds like smart advice. The fundraiser will want to follow up with...
Is Social Media Dead?

Is Social Media Dead?

Is social media dead? I’ve gotten this question before and my answer is: No. But user beware. Let’s take Facebook as an example. They have become a pay-for-play platform. They want you to spend money to reach your audience. How does this translate into your day to day...
From Screaming To Solutions

From Screaming To Solutions

Since 2021, the number of donors giving has declined each year. Bigger gifts are given, more money is being donated but fewer people are experiencing the joy of philanthropy. And it helps explain why so many nonprofits- including I’m sure a decent percentage of those...
Are you average?

Are you average?

My favorite nonprofit digital report is out (thank you M+R!) and I’ve had a fun time diving into all the data! Below are my takeaways including expert advice, practical tips and best practices you can use at your organization. I have split this post into...