by Ephraim | Jun 10, 2024 | communications, nonprofit
It was ten days before the gala event. I was the alumni director and fundraiser for an educational institution in Israel. I was in the U.S. managing the annual dinner, the biggest fundraising event of the year. My phone rang. It was an alumnus. Alumnus: Is the dinner...
by Ephraim | Mar 26, 2024 | communications, newsletter, social media
Sometimes things happen. It’s no one’s fault. I open with that to say this: I am NOT blaming anyone in what I share below. It happened and there was nothing that could be done about it. But I’m using it to teach an important practice when it comes to sending emails...
by Ephraim | Mar 17, 2024 | communications, social media
“You suck!” “This content is 💩 !” “You have no clue what you’re talking about!” “You’re dead wrong. I tried it once and it worked. You clearly don’t understand how this works!” If you’ve been on the Internet for ten minutes, then you’ve encountered negative comments...
by Ephraim | Mar 20, 2023 | communications, expertise, strategy
It was round two. I was up for a fundraising and grant writing position. Interviewer (CEO of the organization): “You’re face to face with a potential donor. How would you explain to them that we’re the best charity in the world and they have to donate to us?” Me:...
by Ephraim | Jun 27, 2022 | communications, strategy
With Friday’s SCOTUS ruling overturning Roe v. Wade, many nonprofits were left wondering if they should issue some kind of statement, tweet or post something online. This is NOT an easy issue but I want to try and tackle it. This post won’t necessarily offer...
by Ephraim | Jun 13, 2022 | communications, fundraising, nonprofit
A guest post by Mary Cahalane If I could change one thing in our sector, I would focus on better communication with our supporters. This means communicating consistently. Communicating with purpose. And communicating like a human. I’ll say more about each. But first,...