An Introduction To SEO For Nonprofits

An Introduction To SEO For Nonprofits

This post is a guest post written by nonprofit content expert Tatiana Morand of Wild Apricot. Has your nonprofit looked into SEO, or search engine optimization, for your website?  If the answer is no, don’t feel bad. The letters SEO can send shivers down a nonprofit...
Four Lessons From For-Profits

Four Lessons From For-Profits

Last week I was a guest on a marketing and advertising panel for 11th and 12th grade students during “career week” at Fenway High School in Boston. (Go Panthers!) People from a variety of fields talked to the students about their workforce experiences and answer...
The Who Of Nonprofit Digital Storytelling

The Who Of Nonprofit Digital Storytelling

Storytelling is central to a nonprofit’s fundraising and marketing strategy. Stories help you introduce your mission, demonstrate the impact of your programming, familiarize donors and supporters with the people they are helping and mobilize people to take action....