Fundraising letters. Social media posts. Grant applications. Corporate sponsorship forms. Emails. Brochures. PowerPoint slides. At one point, I was the copywriter for all the above (and more!) for a national nonprofit. I was an outside consultant, handling the full...
Last month Giving USA published its Annual Report on Philanthropy for 2022. It’s not looking great on the giving landscape. But just because the numbers are problematic doesn’t mean your nonprofit has to suffer and deal with a downturn in donations. Looking Back To...
How many times have you had a bad customer experience, whether with an online store, a physical store, a restaurant, airline or other? My guess is more than once. And it’s frustrating as hell. You don’t get what you want, you have a hard time getting service or...
“I am out of office until 11/7 and will respond upon my return. Thank you.” The generic out of office (OOO) email. We’ve all seen them and very possibly used them. But if you’re not putting a little thought into your OOO message, you’re doing a disservice to both your...
A guest post by Jess Birken Around the nonprofit sector, you run into phrases like this everywhere: “Of every dollar donated, 99 cents goes DIRECTLY TO saving the snails!” Or, even worse, you’ll see a pie chart like this cropping up on nonprofit...
“Thank you for your donation of $100.” Every time I see that as the opening sentence on a thank you letter, I die a little inside. Gratitude Attitude Last week I gave a training for more than 40 nonprofits who work in the Abilene, Texas community. The topic? Gratitude...
