It’s All About The Money

It’s All About The Money

“Giving Tuesday was created in 2012 as a simple idea: A day that encourages people to do good.” – Giving Tuesday website As nonproifiteers, we know there are MANY ways people can do good. Volunteer. Help out with an event. Drive food to someone’s house. Download...
But Are You Really Unique?

But Are You Really Unique?

I spent the first half of 2025 working with a growing nonprofit. I crafted a custom organizational strategy which laid out a roadmap for short and long-term growth. The plan focused on these areas: improving internal processes fundraising marketing programming...
Too Much Data

Too Much Data

Salesforce offers its CRM for “free” to nonprofits. The word free above is in quotation marks because yes, it’s free to acquire. But it costs many thousands of dollars to customize to the needs of your specific organization. Salesforce is a CRM for large entities....
No Show Donors

No Show Donors

I’d like to take you on a trip. Please close your eyes. No wait, scratch that. This isn’t a podcast. It’s Monday January 5, 2026. The year-end campaign is over. You sit down to review the data, who gave and how much. Everyone at the office is happy. Your team...