Email And Elections

Email And Elections

It’s election season in the U.S. Yippee! I’m sure all of you are VERY excited for nonstop, 24/7 coverage of the federal and state elections. You probably can’t get enough of it! Sarcasm folks, sarcasm. The election cycle is here and it’s gonna dominate the news...
Thoughts From The 2024 M R Benchmarks Report

Thoughts From The 2024 M R Benchmarks Report

The yearly M+R Benchmarks report is one of my favorite to dive into. A ton of relevant and useful fundraising and marketing data! This year’s report didn’t disappoint. Below I share with you some of the findings from the report and my insights into the various stats....
The End Is Near

The End Is Near

One of my favorite things online is when is when people predict the end of X. AI will take over most of our jobs. Twitter is dead. Text messages will kill email. Video killed the radio star. Actually that last one may actually be true. It’s also of course a fav song....
Cutting Through The Noise

Cutting Through The Noise

Rush hour. Midtown Manhattan. Traffic backed up for miles. Everyone’s slamming on their horns. Screaming and yelling. A little gas, hit the brakes. A little gas, hit the brakes. Wash, rinse, repeat. If you’ve ever been in this kind of traffic, you know how annoying it...
Lessons From 700 Enewsletters

Lessons From 700 Enewsletters

I recently published edition number 700 of my Your Daily Dose of Nonprofit enewsletter. I’m proud of the very high click thru rate, the almost unanimous positive feedback and how the enews has grown since I hit “send” on edition number one. Along the way I’ve made...