When I started publishing my daily Enewsletter, I hated when someone unsubscribed. After I put in so much time and effort to posting great content, how dare they?! Took a little time but I learned to not only live with it but appreciate it. It’s the natural order of...
The annual M+R Benchmarks Study is out and there’s plenty of great nonprofit data to dive into. Last week I looked at online fundraising data. This week I’ll be exploring email. Email Fundraising Data To Learn From Your supporters and target audience of prospective...
Email is about building relationships with subscribers. Creating a connection through one-to-one communication. It’s not just your emails which help subscribers connect to your organization. It’s how you respond to them as well. I Can’t Hear You Nanananananananana...
This post originally appeared on the Foundant blog. Infuriating character counts. Confusing budget templates. Repetitive questions in different sections. Playing with the budget numbers so as not to exceed the 15% overhead limit. Rewriting your boilerplate language...
Last Tuesday was Giving Tuesday. You know, the day when everyone automatically gives to nonprofits. The day every organization assumes will net them a ton of money. The day your boss made you spend a lot of time and effort preparing for, which steals time from your...
Last week I reached a bit of a milestone: I published edition number 300 of my daily nonprofit newsletter. I’m not big on celebrations but I am big on learning opportunities. Publishing that many e-newsletters has taught me a thing or three. Here are ten email...
