by Ephraim | Mar 4, 2024 | data, engagement, social media
I can get very ranty and soapbox-y about today’s topic. I’m gonna keep things tame instead. Social Media Metrics I believe that data tells a story. Using data is critical to the success of your organization’s fundraising and marketing. The problem is knowing what data...
by Ephraim | Dec 18, 2023 | campaigns, engagement, fundraising
I’m back with part three of my annual Giving Tuesday (GT) email review. (Read part one part two and part four for more fundraising and marketing tips and takeaways.) Plenty of topics to cover in this post. I’ll be sharing fundraising and marketing takeaways to help...
by Ephraim | Mar 13, 2023 | content, email, engagement
I recently published edition number 700 of my Your Daily Dose of Nonprofit enewsletter. I’m proud of the very high click thru rate, the almost unanimous positive feedback and how the enews has grown since I hit “send” on edition number one. Along the way I’ve made...
by Ephraim | Jan 30, 2023 | engagement, leadership, strategy
Recession or not a recession? That is the question. Every CEO and Board member is worried about this. An economic downturn. High inflation. All of it could be problematic for your nonprofit. I say ‘could’ because it doesn’t have to be that way! Even in a recession,...
by Ephraim | Mar 28, 2022 | data, email, engagement
Fifteen years ago this month, I was appointed CEO of a wonderful nonprofit. This organization ran a nursery and kindergarten. What made them special? They were the first of its kind in Israel to have kids with and without disabilities learning together. It was a...
by Ephraim | Mar 22, 2022 | engagement, social media, strategy
It’s called social media cause it’s meant to be “social.” It’s a conversation with followers and with your target audience. But far too often I see nonprofits who are simply not engaging in conversation. They’re busy broadcasting their latest news. Their most recent...
