by Ephraim | Aug 14, 2023 | marketing, website
A guest post by Ira Horowitz Your organization’s website is an incredible Swiss Army knife: it’s a place to provide relevant resources and information to your audience and supporters, grab the attention of potential donors and showcase your hard work and efforts....
by Ephraim | Aug 7, 2023 | social media, video
4.76 billion. That’s the number of people worldwide using social media. That’s quite a large number! Odds are your audience of current and potential supporters are using at least one social media platform. Social media is a fantastic outlet for educating people,...
by Ephraim | Jul 24, 2023 | content, marketing
There’s no shortage of content types your nonprofit could use when turning to your audience: Video, blog, tweet, story, educational content, survey, memes, humor, images, audio, live video and much much more. Know what type of content is very popular but isn’t used...
by Ephraim | Jul 17, 2023 | data, donors, philanthropy
Last month Giving USA published its Annual Report on Philanthropy for 2022. It’s not looking great on the giving landscape. But just because the numbers are problematic doesn’t mean your nonprofit has to suffer and deal with a downturn in donations. Looking Back To...
by Ephraim | Jul 10, 2023 | marketing, nonprofit
I’m a huge fan of 80s pop music. Let’s be honest: Huge is a massive understatement. Heck, for my 48th birthday, I went on Zoom for 24 hours straight and counted down my top 48 songs of the 80s. Just remember it’s songs I like and not what Rolling Stone considers to be...
