by Ephraim | Dec 9, 2024 | email, fundraising, newsletter
Welcome to my 2024 Giving Tuesday Endless Emails Review! Each year I open, read and analyze all the Giving Tuesday (GT) emails that arrive in my inbox. And this year was no different. 627 emails from 108 nonprofits of all sizes- tiny, small, midsize and large- landed...
by Ephraim | Nov 18, 2024 | campaigns, fundraising, gratitude
Let’s call it what it is: November and December are the cash grab months for nonprofits. Thanksgiving, Tuesday Cash Grab (aka Giving Tuesday) and year-end campaigns. Direct mail, email, social media, texts, QR codes. We use whatever we have at our disposal to get our...
by Ephraim | Nov 11, 2024 | fundraising, philanthropy
Just because I’ve been in the nonprofit sector for 25 years… Just because I’ve been a CEO, fundraiser, grant writer, event planner, alumni director, director of marketing and communications… Just because I’ve worked for a global family foundation… None of the above...
by Ephraim | Oct 6, 2024 | email, fundraising, pictures
I’m a Gen Xer. Nostalgia will always put a smile on my face. Where’s the beef. Rubik’s Cube. Foofy hair. The Breakfast Club. MAD Magazine. I had a run of close to ten years where I bought every single MAD Magazine that was published. I also bought a few of their...
by Ephraim | Sep 23, 2024 | donors, fundraising, strategy
Guest post by Sarah Tedesco In the world of nonprofit fundraising, a pivotal question every organization and team needs to answer is, How does someone go from an unengaged prospective donor to a loyal, long-term supporter of our mission? The answer can be found in the...
by Ephraim | Jul 23, 2024 | fundraising, marketing
Guest post by Patrick Schmitt Let’s say your nonprofit is launching a giving program. It’s been a big investment of your time- you’ve done the research, set up a new giving tool and created a new web page explaining the process. You’re confident several audience...