It’s All About The Money

It’s All About The Money

“Giving Tuesday was created in 2012 as a simple idea: A day that encourages people to do good.” – Giving Tuesday website As nonproifiteers, we know there are MANY ways people can do good. Volunteer. Help out with an event. Drive food to someone’s house. Download...
How To Boost Giving And Retention

How To Boost Giving And Retention

            Please read the above quote again. It’s based on years of research conducted by one of the foremost nonprofit experts, Dr. Adrian Sargeant. I know how hard you work on every fundraising appeal you send out. First draft, second...
The Day After

The Day After

Let’s call it what it is: November and December are the cash grab months for nonprofits. Thanksgiving, Tuesday Cash Grab (aka Giving Tuesday) and year-end campaigns. Direct mail, email, social media, texts, QR codes. We use whatever we have at our disposal to get our...