by Ephraim | May 29, 2025 | gratitude, retention
Please read the above quote again. It’s based on years of research conducted by one of the foremost nonprofit experts, Dr. Adrian Sargeant. I know how hard you work on every fundraising appeal you send out. First draft, second...
by Ephraim | Nov 18, 2024 | campaigns, fundraising, gratitude
Let’s call it what it is: November and December are the cash grab months for nonprofits. Thanksgiving, Tuesday Cash Grab (aka Giving Tuesday) and year-end campaigns. Direct mail, email, social media, texts, QR codes. We use whatever we have at our disposal to get our...
by Ephraim | Dec 5, 2023 | building relationships, fundraising copy, gratitude
It’s time for my annual Giving Tuesday nonprofit email review! (Part two part three and part four are also online for you to read.) I analyzed 462 emails from 68 nonprofits that arrived in my inbox from November 2 until December 3. As I do each year, over the next few...
by Ephraim | Mar 5, 2023 | email, gratitude, newsletter
For the last three plus years, I have published the Your Daily Dose of Nonprofit (YDDN) enewsletter every Monday thru Thursday. Sure I take days off for holidays and vacation and had to take a few weeks off recently because of a family member’s extended stay in...
by Ephraim | Jan 3, 2023 | email, gratitude, retention
If everyone else was jumping off the Empire State Building… I can still hear my mom saying that to me when I was a kid. Probably in response to me asking to do something because “everyone else is.” She wasn’t wrong then and it still applies today. Best Practices When...
by Ephraim | Feb 28, 2022 | donors, fundraising, gratitude
“Thank you for your donation of $100.” Every time I see that as the opening sentence on a thank you letter, I die a little inside. Gratitude Attitude Last week I gave a training for more than 40 nonprofits who work in the Abilene, Texas community. The topic? Gratitude...
