How To Boost Giving And Retention

How To Boost Giving And Retention

            Please read the above quote again. It’s based on years of research conducted by one of the foremost nonprofit experts, Dr. Adrian Sargeant. I know how hard you work on every fundraising appeal you send out. First draft, second...
Six Ways To Build trust

Six Ways To Build trust

Only 57% trust nonprofits. 40% donor retention rate. Household giving is down. If you ran a store and only half of your customers trusted you, if people didn’t come back to purchase again, if people didn’t even bother shopping at your store, you’d close down. Quickly....
One Of Their Charities

One Of Their Charities

Last night I gave a presentation about gratitude and donor retention. At the beginning I shared this quote from Mark Phillips of Bluefrog Fundraising: “They are not one of your donors. You are one of their charities.” 🎯 They’re Mine! When it comes to donors,...
The Revolving Door

The Revolving Door

Qgiv recently released a very important study which was based on data they received from both fundraisers AND donors. Both sides of the table! A few weeks ago I posted some lessons and insights from the data obtained from fundraisers. Today we’re going to learn how...
Self-inflicted Wounds

Self-inflicted Wounds

Seeing things from both sides of the table provides great perspective. For example, I wasn’t just a fundraiser and grant writer. I also worked for a global family foundation which meant I sat on the side of the giver, not the asker. That was an eye-opening experience...
An Infinite Loop Of Insanity

An Infinite Loop Of Insanity

How many times have you had a bad customer experience, whether with an online store, a physical store, a restaurant, airline or other? My guess is more than once. And it’s frustrating as hell. You don’t get what you want, you have a hard time getting service or...