by Ephraim | Jan 3, 2023 | email, gratitude, retention
If everyone else was jumping off the Empire State Building… I can still hear my mom saying that to me when I was a kid. Probably in response to me asking to do something because “everyone else is.” She wasn’t wrong then and it still applies today. Best Practices When...
by Ephraim | Dec 16, 2022 | email, fundraising, marketing
(Here are part one and part two of my Giving Tuesday 2022 email fundraising and marketing analysis) Let’s dive into the third post of my Giving Tuesday 2022 email fundraising and marketing analysis. This week I’ll be sharing with you six takeaways related to...
by Ephraim | Dec 11, 2022 | email, fundraising, marketing
(Here’s part one and part three of my 2022 Giving Tuesday email fundraising and marketing analysis) It turns out that I received 271 Giving Tuesday (GT) emails, not 270 as I mentioned last week. That’s because I received an email last Thursday from an organization,...
by Ephraim | Dec 5, 2022 | email, fundraising, marketing
(Here’s part two and part three of my Giving Tuesday 2022 email fundraising and marketing analysis) It’s my annual Giving Tuesday review! There’s plenty of fundraising and marketing lessons to learn from what I saw in my Inbox. This year I have 20 takeaways and...
by Ephraim | Nov 20, 2022 | events, marketing, strategy
A guest post by Aidan Augustin Marketing can make or break a fundraising campaign. Let’s say your nonprofit is planning a fundraiser and everything from the venue booking to the catering service is falling into place perfectly. However, on the day of the event,...
