by Ephraim | Nov 8, 2020 | content, nonprofit, storytelling
Your nonprofit uses stories everywhere: Website, social media, fundraising appeals, enewsletters, annual reports, one-on-one meetings with donors, reports to funders and corporate partners. Basically, you should have a “story bank” which is always full and...
by Ephraim | Nov 2, 2020 | nonprofit, storytelling, strategy
Storytelling is central to a nonprofit’s fundraising and marketing strategy. Stories help you introduce your mission, demonstrate the impact of your programming, familiarize donors and supporters with the people they are helping and mobilize people to take action....
by Ephraim | Oct 26, 2020 | storytelling, strategy
Storytelling is central to a nonprofit’s fundraising and marketing strategy. Stories help you introduce your mission, demonstrate the impact of your programming, familiarize donors and supporters with the people they are helping and mobilize people to take action....
by Ephraim | Oct 19, 2020 | content, email, newsletter
Last week I reached a bit of a milestone: I published edition number 300 of my daily nonprofit newsletter. I’m not big on celebrations but I am big on learning opportunities. Publishing that many e-newsletters has taught me a thing or three. Here are ten email...
by Ephraim | Oct 6, 2020 | marketing, nonprofit
I walked into the conference room and handed the ten people seated around the table a piece of paper and a pen. “Please write down your organization’s mission statement.” After one minute I gathered the papers and began reading each one aloud. They were all different....
