Unsubscribe Isn’t A Four-Letter Word

Unsubscribe Isn’t A Four-Letter Word

When I started publishing my daily Enewsletter, I hated when someone unsubscribed. After I put in so much time and effort to posting great content, how dare they?! Took a little time but I learned to not only live with it but appreciate it. It’s the natural order of...
Content To Engage Your Audience

Content To Engage Your Audience

Your most successful pieces of content will be those that your target audience is looking for. If they want video and you’re busy posting 500-word posts, that won’t work. Does that mean stick exclusively with video? No. But it does mean that you need to be very aware...
Engage Your Audience

Engage Your Audience

Your nonprofit has a presence on a number of social media platforms. But you’re not getting the engagement you want. Followers aren’t reacting to your content. They’re not commenting, sharing, clicking on your links, responding to your call-to-action. There are plenty...
Read The Room

Read The Room

According to Urban Dictionary, the term “read the room” is defined as: Understanding the emotions and thoughts of people in the room. It doesn’t just apply to people physically in the room with you. It means understanding how others will feel and react to what you say...
An Introduction To SEO For Nonprofits

An Introduction To SEO For Nonprofits

This post is a guest post written by nonprofit content expert Tatiana Morand of Wild Apricot. Has your nonprofit looked into SEO, or search engine optimization, for your website?  If the answer is no, don’t feel bad. The letters SEO can send shivers down a nonprofit...