by Ephraim | Jul 14, 2020 | fundraising, marketing, strategy
This past weekend I finished a puzzle for the first time in a while. A lot of tense moments trying to figure out where certain individual pieces belonged but overall, a sense of accomplishment. This is how I spent my Shabbat: For the first time in 2 1/2 years, I was...
by Ephraim | Jun 8, 2020 | content, fundraising, marketing, nonprofit
Round two of the interview process. I’m sitting with the CEO and an outside consultant. They are grilling me about my experience, abilities and what I bring to the specific role I’m up for. Then comes a question that I really dislike: “If you were sitting with a...
by Ephraim | Jun 2, 2020 | communications, fundraising, nonprofit
Have you ever tried to step into your donor’s shoes for a minute? Tried to really understand their experience? Odds are you don’t just work for a nonprofit; you also donate or volunteer somewhere else. Have you considered how that knowledge should affect how your...
by Ephraim | Apr 21, 2020 | communications, fundraising, leadership, nonprofit
This post originally appeared on eJewish Philanthropy. As we count-up towards the Jewish holiday of Shavuot and God’s giving of the Torah to Charlton Heston, I mean Moses, I’m thinking of the 10 commandments. I’m also thinking about the recession in the early 90s. The...
by Ephraim | Mar 31, 2020 | communications, data, fundraising, nonprofit, storytelling, strategy
A personal message to each and every reader: I hope that you and your loved ones are safe and healthy. I know that times are trying for you. If I can be of assistance, please reach out to me. This is a genuine offer to help in whatever way I can- whether it’s to talk...
by Ephraim | Feb 11, 2020 | campaigns, fundraising, marketing, nonprofit
Valentine’s Day approaches and that means many nonprofits will be running campaigns. Some fun ones, some lovey-dovey ones. But all in the name of connecting with supporters and raising money. Then there’s the “Cry Me A Cockroach” campaign from the San Antonio Zoo....