by Ephraim | Mar 27, 2025 | impact, marketing, visuals
The typical nonprofit Annual Report includes a letter from the Board Chair, a letter from the CEO, a page with a summary of the organization’s financials, a shoutout to foundation and corporate partners and then ten pages- font size six- listing every donor to the...
by Ephraim | Dec 2, 2024 | data, marketing
Guest post by Philip Schmitz As a nonprofit leader, you know that effective marketing is the key to raising support for your mission. Your organization’s marketing data is a powerful resource for guiding and optimizing your outreach efforts. Analyzing fundraising data...
by Ephraim | Jul 31, 2024 | data, email, marketing
I do my best to stay on top of the latest fundraising and marketing data. It’s important to know what the current trends are and how that affects the communications coming from nonprofits to their audience. And then I impart the data to you. This article shares 45...
by Ephraim | Jul 23, 2024 | fundraising, marketing
Guest post by Patrick Schmitt Let’s say your nonprofit is launching a giving program. It’s been a big investment of your time- you’ve done the research, set up a new giving tool and created a new web page explaining the process. You’re confident several audience...
by Ephraim | Apr 28, 2024 | campaigns, engagement, marketing
Fun. Timely. Creative. A back door to mission awareness. I love when brands and organizations launch campaigns which grab your attention but aren’t in your face with a “buy buy buy” or “donate donate donate” focus. Instead, they engage their audience with something...
by Ephraim | Aug 14, 2023 | marketing, website
A guest post by Ira Horowitz Your organization’s website is an incredible Swiss Army knife: it’s a place to provide relevant resources and information to your audience and supporters, grab the attention of potential donors and showcase your hard work and efforts....
