by Ephraim | Mar 31, 2020 | communications, data, fundraising, nonprofit, storytelling, strategy
A personal message to each and every reader: I hope that you and your loved ones are safe and healthy. I know that times are trying for you. If I can be of assistance, please reach out to me. This is a genuine offer to help in whatever way I can- whether it’s to talk...
by Ephraim | Mar 13, 2020 | communications, nonprofit
One of my favorite alltime movies is 1963’s “It’s A Mad, Mad, Mad, Mad World.” All star cast, hilarious movie which has provided me with 40+ years of laughs ever since I first saw it at age 6. I thought of that movie when watching Twitter explode with new updates...
by Ephraim | Feb 11, 2020 | campaigns, fundraising, marketing, nonprofit
Valentine’s Day approaches and that means many nonprofits will be running campaigns. Some fun ones, some lovey-dovey ones. But all in the name of connecting with supporters and raising money. Then there’s the “Cry Me A Cockroach” campaign from the San Antonio Zoo....
by Ephraim | Jan 21, 2020 | nonprofit, volunteering
The word “free” will light up the eyes of most nonprofit professionals, especially the CEO of a small nonprofit. If something can be had for free, why pay for it?! But is “free” really free? The Cost Of Free Take social media: Yes, the outlets...
by Ephraim | Dec 17, 2019 | fundraising, nonprofit, storytelling
Sometimes, gross misrepresentation offends and hurts. But if it opens our eyes to how others might be viewing us… Just One Person’s Opinion? The nonprofit sector can get very defensive as a whole when outsiders attack it or call into question its practices. We’re...
by Ephraim | Dec 4, 2019 | communications, fundraising, nonprofit, storytelling
Giving Tuesday is thankfully over and we can move on to the deluge of GIVE US MONEY year end campaign emails which will fill our Inboxes for the next 4 weeks. I’m not a fan of Giving Tuesday for a whole host of reasons. One of those is the lack of effort...