by Ephraim | Jan 22, 2024 | building relationships, fundraiser
Window shopping. We do it all the time, especially in areas with expensive shops. You can’t afford it but you look in the window anyway. A chance to dream for a sec about wearing that $3,000 outfit. But what would happen if the storefront window didn’t have mannequins...
by Ephraim | Jan 15, 2024 | content, email, social media
Rush hour. Midtown Manhattan. Traffic backed up for miles. Everyone’s slamming on their horns. Screaming and yelling. A little gas, hit the brakes. A little gas, hit the brakes. Wash, rinse, repeat. If you’ve ever been in this kind of traffic, you know how annoying it...
by Ephraim | Jan 2, 2024 | campaigns, crowdfunding, visuals
Humans are visual creatures. Images quickly grab our attention, convey emotion and are much more shareable than plain text. For all these reasons, it’s essential that your crowdfunding campaign strategically uses visuals to captivate and engage your audience....
by Ephraim | Dec 26, 2023 | fundraising, nonprofit, storytelling
I’m back with a bonus post of my annual Giving Tuesday (GT) email review. (Read part one part two and part three for more fundraising and marketing tips and takeaways.) Plenty of topics to cover in this post. I’ll be sharing fundraising and marketing takeaways to help...
by Ephraim | Dec 18, 2023 | campaigns, engagement, fundraising
I’m back with part three of my annual Giving Tuesday (GT) email review. (Read part one part two and part four for more fundraising and marketing tips and takeaways.) Plenty of topics to cover in this post. I’ll be sharing fundraising and marketing takeaways to help...