by Ephraim | Jun 10, 2024 | communications, nonprofit
It was ten days before the gala event. I was the alumni director and fundraiser for an educational institution in Israel. I was in the U.S. managing the annual dinner, the biggest fundraising event of the year. My phone rang. It was an alumnus. Alumnus: Is the dinner...
by Ephraim | May 14, 2024 | building relationships, email, fundraising
It’s election season in the U.S. Yippee! I’m sure all of you are VERY excited for nonstop, 24/7 coverage of the federal and state elections. You probably can’t get enough of it! Sarcasm folks, sarcasm. The election cycle is here and it’s gonna dominate the news...
by Ephraim | May 6, 2024 | data, email, fundraising
The yearly M+R Benchmarks report is one of my favorite to dive into. A ton of relevant and useful fundraising and marketing data! This year’s report didn’t disappoint. Below I share with you some of the findings from the report and my insights into the various stats....
by Ephraim | Apr 28, 2024 | campaigns, engagement, marketing
Fun. Timely. Creative. A back door to mission awareness. I love when brands and organizations launch campaigns which grab your attention but aren’t in your face with a “buy buy buy” or “donate donate donate” focus. Instead, they engage their audience with something...
by Ephraim | Apr 15, 2024 | fundraising, monthly giving
This is a guest post by nonprofit and grants expert Bethany M. Planton, GPC Having worked in the sector for over 16 years, I know monthly giving helps a nonprofit’s sustainability. Monthly giving dollars are used in different ways by nonprofits- unrestricted dollars...
