by Ephraim | Nov 5, 2021 | email, fundraising, marketing
Email must be an integral part of your fundraising and marketing strategy. Over 50% of the world’s population uses email. In the U.S. alone, email penetration is over 90%. In basic terms, your target audience is using email. And so should you. Just sending emails...
by Ephraim | Nov 1, 2021 | email, strategy
Email must be an active part of your fundraising and marketing efforts. It’s one-to-one communication, it can be personalized and it’s a fantastic platform for educating, raising awareness, mobilizing people to take action, encouraging subscribers to become donors and...
by Ephraim | Oct 24, 2021 | social media, Twitter
Billions of people using social media. Endless opportunities for your nonprofit to attract new audiences to learn about your cause. However, that task can seem daunting when you’re limited with time, finances and peoplepower. As it is, you’re not gonna reach everyone,...
by Ephraim | Oct 17, 2021 | fundraising, recurring giving
“They that sow in tears shall reap in joy” (Psalms 126:5) We’re smack in the middle of playoffs season in baseball, so no better time to discuss singles and homers. And what they have to do with fundraising. It All Adds Up Many nonprofits work hard on...
by Ephraim | Oct 10, 2021 | marketing, social media, video
Is your nonprofit using video to build relationships? To help with fundraising and marketing? If not, you’re missing out. Big time. More people are watching more video every single day. Video is a great method to engaging and connecting with viewers, eliciting an...
