by Ephraim | Jul 14, 2020 | fundraising, marketing, strategy
This past weekend I finished a puzzle for the first time in a while. A lot of tense moments trying to figure out where certain individual pieces belonged but overall, a sense of accomplishment. This is how I spent my Shabbat: For the first time in 2 1/2 years, I was...
by Ephraim | Jul 6, 2020 | content, Twitter
I woke up this morning at 3:04am. Not on purpose. Once I was up I couldn’t fall back asleep. So I did what any normal person would: Turned on my phone and headed to Twitter. Checked my notifications, DM’s, what’s trending and the latest in my feed. At 3:24am, I...
by Ephraim | Jun 15, 2020 | social media, Twitter
It’s a great platform to learn from. It’s a cesspool of bots and racists. It’s the best platform for networking. No matter what you say, people will tell you your ideas are moronic. Welcome to Twitter. The Best Platform 130,000 tweets ago I joined Twitter. Almost a...
by Ephraim | Jun 8, 2020 | content, fundraising, marketing, nonprofit
Round two of the interview process. I’m sitting with the CEO and an outside consultant. They are grilling me about my experience, abilities and what I bring to the specific role I’m up for. Then comes a question that I really dislike: “If you were sitting with a...
by Ephraim | Jun 2, 2020 | communications, fundraising, nonprofit
Have you ever tried to step into your donor’s shoes for a minute? Tried to really understand their experience? Odds are you don’t just work for a nonprofit; you also donate or volunteer somewhere else. Have you considered how that knowledge should affect how your...
