by Ephraim | Oct 24, 2021 | social media, Twitter
Billions of people using social media. Endless opportunities for your nonprofit to attract new audiences to learn about your cause. However, that task can seem daunting when you’re limited with time, finances and peoplepower. As it is, you’re not gonna reach everyone,...
by Ephraim | Jun 6, 2021 | Facebook, social media, Twitter
The annual M+R Benchmarks Study is out and there’s plenty of great nonprofit data to dive into. Over the past few weeks I’ve looked at online fundraising, email and text data. Today I’m going to take a look at social media marketing and fundraising and your nonprofit....
by Ephraim | Feb 1, 2021 | communications, social media, Twitter
I spent most of last week in Twitter jail. The reason? Sarcasm and a robot’s inability to detect it. I’m not kidding. But after 3 long, tweetless days, I was let out. Well, not exactly. Appeal Denied I had appealed Twitter’s decision to flag my tweet and was willing...
by Ephraim | Jan 25, 2021 | content, customer service, Twitter
This month I am celebrating a decade on Twitter, my favorite social media platform. I have somehow tweeted almost 137,000 times. My feed is a mix of nonprofit related content, marketing, some sports (especially Boston teams), 80s music and pop culture, humor and yes,...
by Ephraim | Aug 24, 2020 | communications, reputation management, Twitter
Friend: Hi! How ya doin? 30 minutes go by… Me: Great! How are you? 1 hour passes… Friend: Doin ok. Busy busy busy. Wanna get together for drinks? 17 hours later… Me: Not today. Or is it tomorrow? Putting The Social In Social Media I’ve been on Twitter for almost a...
by Ephraim | Jul 20, 2020 | marketing, Twitter
Yes, you read that title right. I spent 24 straight hours on Zoom. I assume your first question is: Why? Happy Birthday Last week Wednesday night and Thursday was my Hebrew birthday. I’m not a big birthday celebrator, though in the past 4 years I’ve been in the U.S....
