by Ephraim | Dec 16, 2022 | email, fundraising, marketing
(Here are part one and part two of my Giving Tuesday 2022 email fundraising and marketing analysis) Let’s dive into the third post of my Giving Tuesday 2022 email fundraising and marketing analysis. This week I’ll be sharing with you six takeaways related to...
by Ephraim | Dec 11, 2022 | email, fundraising, marketing
(Here’s part one and part three of my 2022 Giving Tuesday email fundraising and marketing analysis) It turns out that I received 271 Giving Tuesday (GT) emails, not 270 as I mentioned last week. That’s because I received an email last Thursday from an organization,...
by Ephraim | Dec 5, 2022 | email, fundraising, marketing
(Here’s part two and part three of my Giving Tuesday 2022 email fundraising and marketing analysis) It’s my annual Giving Tuesday review! There’s plenty of fundraising and marketing lessons to learn from what I saw in my Inbox. This year I have 20 takeaways and...
by Ephraim | Nov 20, 2022 | events, marketing, strategy
A guest post by Aidan Augustin Marketing can make or break a fundraising campaign. Let’s say your nonprofit is planning a fundraiser and everything from the venue booking to the catering service is falling into place perfectly. However, on the day of the event,...
by Ephraim | Sep 19, 2022 | marketing, nonprofit, storytelling
I don’t have Netflix. Or Hulu. Not Prime. Or Peacock. No Apple TV. Or… Before that paragraph goes on for twenty minutes, let’s keep it simple: I don’t pay for any streaming services. I also don’t have cable. After you pick up your jaw from the floor and wonder if I’m...
by Ephraim | Aug 1, 2022 | marketing, storytelling
A guest post by Carl Diesing. Effective donor communication requires strategies built on garnering trust, providing personalized content, and emphasizing your organization’s impact. With these factors in mind, nonprofits will often share detailed reports about their...
