by Ephraim | Oct 6, 2020 | marketing, nonprofit
I walked into the conference room and handed the ten people seated around the table a piece of paper and a pen. “Please write down your organization’s mission statement.” After one minute I gathered the papers and began reading each one aloud. They were all different....
by Ephraim | Jun 8, 2020 | content, fundraising, marketing, nonprofit
Round two of the interview process. I’m sitting with the CEO and an outside consultant. They are grilling me about my experience, abilities and what I bring to the specific role I’m up for. Then comes a question that I really dislike: “If you were sitting with a...
by Ephraim | Jun 2, 2020 | communications, fundraising, nonprofit
Have you ever tried to step into your donor’s shoes for a minute? Tried to really understand their experience? Odds are you don’t just work for a nonprofit; you also donate or volunteer somewhere else. Have you considered how that knowledge should affect how your...
by Ephraim | May 11, 2020 | nonprofit, social media, storytelling
“The wise learn many things from their enemies.” – Aristophanes The Intelligence community in the U.S.- CIA, FBI, NSA- have a very difficult job: To mine data so they can thwart attacks, carry out tactical operations and keep American interests safe at...
by Ephraim | Apr 28, 2020 | communications, nonprofit, strategy
“Prophecy was given to fools” (Jewish saying) Everything in our lives revolves around coronavirus. Though the present is clouded in uncertainty, it would appear that the near future is going to look very different. Fool’s talk? Maybe. But as I started thinking about...
by Ephraim | Apr 21, 2020 | communications, fundraising, leadership, nonprofit
This post originally appeared on eJewish Philanthropy. As we count-up towards the Jewish holiday of Shavuot and God’s giving of the Torah to Charlton Heston, I mean Moses, I’m thinking of the 10 commandments. I’m also thinking about the recession in the early 90s. The...