Ask For Feedback

Ask For Feedback

Email is about building relationships with subscribers. Creating a connection through one-to-one communication. It’s not just your emails which help subscribers connect to your organization. It’s how you respond to them as well. I Can’t Hear You Nanananananananana...
Looking Outside The Application

Looking Outside The Application

This post originally appeared on the Foundant blog. Infuriating character counts. Confusing budget templates. Repetitive questions in different sections. Playing with the budget numbers so as not to exceed the 15% overhead limit. Rewriting your boilerplate language...
Ten Email Marketing Lessons

Ten Email Marketing Lessons

Last week I reached a bit of a milestone: I published edition number 300 of my daily nonprofit newsletter. I’m not big on celebrations but I am big on learning opportunities. Publishing that many e-newsletters has taught me a thing or three. Here are ten email...
Does Email Inspire Donors?

Does Email Inspire Donors?

The data tells a story. The question is what lessons we can learn from it. Global Giving Trends The biennial Global Trends in Giving Report (produced by Nonprofit Tech For Good and sponsored by Funraise) is chock full of important data for your organization to review...