Fundraising Data To Learn From

Fundraising Data To Learn From

The annual M+R Benchmarks Study is out and there’s plenty of great nonprofit data to dive into. I’m going to review and provide takeaways over the next few blog posts. Fundraising Data To Learn From Today I’m going to look at some of the online fundraising stats and...
Overhead Isn’t A Four Letter Word

Overhead Isn’t A Four Letter Word

Trust from your donors. It’s earned, not a given. Building that trust helps ensure donors stay engaged and giving year after year. However, some of the tactics used to build that trust are problematic. Part of the problem lies in how nonprofits market themselves to...
Great Gratitude

Great Gratitude

When I talk with clients, prospective clients and large audiences, I always hone in on two points related to building relationships: The nonprofit sector’s donor retention average hovers around 45%. That’s abysmal. Acquisition costs more than retention. Organizations...