by Ephraim Gopin | Mar 25, 2019 | fundraising, nonprofit
“4 in 10 adults, if faced with an unexpected expense of $400, would not be able to cover it or would cover it by selling something or borrowing money.” From the Federal Reserve May 2018 “Report on the Well-being of U.S. Households in 2017” Many families live paycheck...
by Ephraim Gopin | Mar 19, 2019 | communications, Twitter, video
Update: Since the publication of this post, Bloomberg changed the name of this account to QuickTake. Still the same great content! I spend a decent amount of time each day on Twitter. For me, Twitter has become my main networking channel, as well as where I get the...
by Ephraim Gopin | Feb 27, 2019 | content, marketing, video
WARNING: If you’re hungry, do NOT read this post. Go get something to eat. We’ll wait… You work hard to create content. The wording, the messaging, the images. You painstakingly craft your post so that it resonates with your target audience and reaches as many...
by Ephraim Gopin | Feb 13, 2019 | nonprofit, philanthropy
As a kid, my parents taught me never to look at what others have or don’t have. Be content with what you were given. Don’t be jealous when it appears that someone else has more. Make sure to have pity on those who have less. It was with this lesson in mind that I have...
by Ephraim Gopin | Jan 17, 2019 | Advertising, Facebook, marketing
“Here comes the 1-2 pitch. Red Sox win the World Series! And the best team in baseball wins it all in 2018.” Good times for Red Sox Nation everywhere! Here in Israel, I watched the game while Skyping with my sons. It was the next best thing to watching- and cheering...
