by Ephraim | Feb 13, 2023 | email, social media, website
The biennial Nonprofit Tech for Good Report is out! Based on a survey, the goal was to understand how nonprofits use technology for digital fundraising and marketing. The report has lots of interesting findings you should review. I am going to share a few of the...
by Ephraim | Feb 6, 2023 | donors, email, nonprofit
“I am out of office until 11/7 and will respond upon my return. Thank you.” The generic out of office (OOO) email. We’ve all seen them and very possibly used them. But if you’re not putting a little thought into your OOO message, you’re doing a disservice to both your...
by Ephraim | Jan 3, 2023 | email, gratitude, retention
If everyone else was jumping off the Empire State Building… I can still hear my mom saying that to me when I was a kid. Probably in response to me asking to do something because “everyone else is.” She wasn’t wrong then and it still applies today. Best Practices When...
by Ephraim | Dec 16, 2022 | email, fundraising, marketing
(Here are part one and part two of my Giving Tuesday 2022 email fundraising and marketing analysis) Let’s dive into the third post of my Giving Tuesday 2022 email fundraising and marketing analysis. This week I’ll be sharing with you six takeaways related to...
by Ephraim | Dec 11, 2022 | email, fundraising, marketing
(Here’s part one and part three of my 2022 Giving Tuesday email fundraising and marketing analysis) It turns out that I received 271 Giving Tuesday (GT) emails, not 270 as I mentioned last week. That’s because I received an email last Thursday from an organization,...
by Ephraim | Dec 5, 2022 | email, fundraising, marketing
(Here’s part two and part three of my Giving Tuesday 2022 email fundraising and marketing analysis) It’s my annual Giving Tuesday review! There’s plenty of fundraising and marketing lessons to learn from what I saw in my Inbox. This year I have 20 takeaways and...