by Ephraim | Oct 9, 2022 | campaigns, direct mail, email
Pressure’s on. Your year-end campaign could make or break not only how your organization survives 2022 but how you thrive in 2023. The pressure isn’t just to get the right ask out there. Your boss and/or Board members are demanding you get it out there TO AS MANY...
by Ephraim | Sep 19, 2022 | marketing, nonprofit, storytelling
I don’t have Netflix. Or Hulu. Not Prime. Or Peacock. No Apple TV. Or… Before that paragraph goes on for twenty minutes, let’s keep it simple: I don’t pay for any streaming services. I also don’t have cable. After you pick up your jaw from the floor and wonder if I’m...
by Ephraim | Sep 12, 2022 | fundraising, leadership
A guest post by Larissa Stoddart There are constant headlines in my news feeds these days about the nonprofit sector (and nearly every other sector!) struggling to attract and retain staff. Based on conversations with my clients, the fundraising role is no exception....
by Ephraim | Aug 1, 2022 | marketing, storytelling
A guest post by Carl Diesing. Effective donor communication requires strategies built on garnering trust, providing personalized content, and emphasizing your organization’s impact. With these factors in mind, nonprofits will often share detailed reports about their...
by Ephraim | Jul 24, 2022 | building relationships, email
“Failure isn’t fatal but failure to change might be.” – John Wooden As a publisher of a successful daily enewsletter, I know that subscribers don’t stay loyal forever. When I first started publishing the newsletter over three years ago, I took it a little...
