by Ephraim | Oct 6, 2020 | marketing, nonprofit
I walked into the conference room and handed the ten people seated around the table a piece of paper and a pen. “Please write down your organization’s mission statement.” After one minute I gathered the papers and began reading each one aloud. They were all different....
by Ephraim | Sep 29, 2020 | fundraising, strategy
In last week’s post I began a review of the biennial Global Trends in Giving Report. I looked at donors giving preferences, what platforms inspire donors to give and the opportunity to incorporate workplace giving programs into your fundraising program. Below are...
by Ephraim | Sep 21, 2020 | data, email, fundraising
The data tells a story. The question is what lessons we can learn from it. Global Giving Trends The biennial Global Trends in Giving Report (produced by Nonprofit Tech For Good and sponsored by Funraise) is chock full of important data for your organization to review...
by Ephraim | Sep 15, 2020 | strategy
For six straight years lunch was always the same: A fluffernutter. If you don’t know what that is, then I feel bad for you because it’s the yummiest sandwich. It’s peanut butter and marshmallow fluff on bread. As an adult, because I’m supposed to eat “healthy,” I...
by Ephraim | Aug 31, 2020 | communications, customer service
Crisis management 101: Make a mistake? Fess up. Right away. Don’t wait for followers, supporters, the press and social media to pile on. I know it’s hard to admit you screwed up but we’re all human and these things happen. In fact, by apologizing, admitting your...
