The high of being thankful for friends and colleagues who help out. The low of doing favors for people who can’t be bothered to say thank you. Gratitude vs. frustration. Normally on this blog I write about issues related to communications and marketing. The latest...
When an employee tweets and sparks an international firestorm, it is worth looking at and considering how employers treat their employees off hours endeavors. The Offending Tweet On Friday evening, Daryl Morey, the general manager of the NBA’s Houston Rockets, tweeted...
Is name calling online a fireable offense? What if the name caller is a volunteer and not a paid employee- would your answer be the same? The Rules for Employees Every organization should have a social media and online policy. That includes the rules of engagement for...
Last month I had the pleasure of presenting to the AFP Las Vegas chapter. The topic? The components of modern day storytelling and what nonprofits can learn from marketing gone wrong. Much thanks to Veronica Atkins, Board President and the entire Board for hosting me!...
This post originally appeared in eJewish Philanthropy. “Rude,” “ill-informed,” crass.” No, not from a discussion on a cable news political program. These were the words of Vicky Saynor, a cancer patient, in reaction to a recent campaign video launched by Breast Cancer...
As corporations go, the JPMorgan Chase Twitter account is pretty standard: Communicates in business tones, is careful not to tweet anything controversial and uses the platform to post content which is helpful for followers. For example, their tweets include links to...
