by Ephraim | Aug 23, 2020 | communications, customer service, reputation management, social media
This post originally appeared on the Bloomerang blog Blocking Is For Football, Not Twitter In mid-May, sports Twitter was abuzz as insiders were comparing notes about a ‘very important’ topic: Who’s been blocked by Pittsburgh Steelers quarterback Ben Roethlisberger?...
by Ephraim | Jun 15, 2020 | social media, Twitter
It’s a great platform to learn from. It’s a cesspool of bots and racists. It’s the best platform for networking. No matter what you say, people will tell you your ideas are moronic. Welcome to Twitter. The Best Platform 130,000 tweets ago I joined Twitter. Almost a...
by Ephraim | May 11, 2020 | nonprofit, social media, storytelling
“The wise learn many things from their enemies.” – Aristophanes The Intelligence community in the U.S.- CIA, FBI, NSA- have a very difficult job: To mine data so they can thwart attacks, carry out tactical operations and keep American interests safe at...
by Ephraim | Feb 25, 2020 | content, social media, storytelling
If you checked Twitter late Saturday night and early Sunday morning, you might have been wondering why ‘Zamboni’ was trending. It was because of David Ayres, the first EBUG to record an NHL victory. Wait, you don’t know what an EBUG is? Let me give you a quick lesson...
by Ephraim | Jan 14, 2020 | communications, reputation management, social media, strategy, Twitter
When I work with clients, deliver presentations or do training sessions, I always talk about the personality behind the logo. Whether you’re a nonprofit or a business, your online followers want to interact with a person, not a faceless brand logo. Which means...
by Ephraim | Nov 6, 2019 | social media
Every single week I take a 25-hour break from the online world. Every. Single. Week. I turn off my phone, shut down my laptop. I stop tweeting, liking, sharing, pinning, posting, messaging, commenting, storying. Texts or WhatsApps? Nope. Answering phone calls from...
