by Ephraim | Jun 6, 2021 | Facebook, social media, Twitter
The annual M+R Benchmarks Study is out and there’s plenty of great nonprofit data to dive into. Over the past few weeks I’ve looked at online fundraising, email and text data. Today I’m going to take a look at social media marketing and fundraising and your nonprofit....
by Ephraim | Mar 21, 2021 | communications, content, reputation management, social media
According to Urban Dictionary, the term “read the room” is defined as: Understanding the emotions and thoughts of people in the room. It doesn’t just apply to people physically in the room with you. It means understanding how others will feel and react to what you say...
by Ephraim | Feb 1, 2021 | communications, social media, Twitter
I spent most of last week in Twitter jail. The reason? Sarcasm and a robot’s inability to detect it. I’m not kidding. But after 3 long, tweetless days, I was let out. Well, not exactly. Appeal Denied I had appealed Twitter’s decision to flag my tweet and was willing...
by Ephraim | Jan 11, 2021 | content, social media, storytelling
A picture is worth 1,000 words. Yet sometimes, even the best picture needs to be accompanied by engaging content. Put the two together and they create storytelling magic. A Perfect Post Take a look at the picture and the content below it: Jews traditionally eat challa...
by Ephraim | Dec 15, 2020 | email, grants, social media
This post originally appeared on the Foundant blog. Infuriating character counts. Confusing budget templates. Repetitive questions in different sections. Playing with the budget numbers so as not to exceed the 15% overhead limit. Rewriting your boilerplate language...
by Ephraim | Nov 16, 2020 | content, social media, storytelling, strategy
You have great content. You know which platforms you’ll post it to. You’ve got your hashtags ready and your team is ready to engage your followers. So now you need to answer: When do I post? There are a number of factors involved in making that decision....