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Big Email Change
Apple announced a big email change which is going to change how people interact and engage with your emails.

Small Donors Matter!
Chasing major donors almost exclusively will hurt your nonprofit. You might not believe this but small donors matter!

Boosting Your Product Fundraiser With Email Marketing
Email marketing is an effective way to promote your product fundraiser. Learn how to craft engaging email marketing content for your nonprofit’s next campaign.

Six Ways To Build trust
If people don’t trust your nonprofit to do what you claim to do, they’ll stop giving. Here are six ways to build trust.

Hunger Games
The worst thing your nonprofit can do is shame people into giving. That’s how you lose donors and supporters.

Diversify Your Fundraising Portfolio Now
If your nonprofit relies heavily on one source of funding, you need to change that. ASAP. Diversify your fundraising portfolio now!

Form failure
You CAN raise the conversion rates for your online forms, especially your online donation form. Here’s how.

Hard To Read
The average donor is over the age of 60. If your fundraising letters and emails are hard to read, you’ll lose a lot of potential donations.

What’s Your BHAG?
Too many nonprofits shy away from long-term goals. Set a BHAG for your organization and start thinking about the future in a big way.

What If
A postal strike hit Canadian nonprofits at the worst possible time. But that doesn’t mean there weren’t solutions for raising money!